A simple, proven process for implementing ideas
Ideas are cheap. It’s the execution that really matters.
As a business owner, I see first-hand how generating ideas is just the beginning. As an ambitious visionary, I have more ideas that I have time to implement. My team have great ideas too, but execution is also about timing and prioritisation.
Over the years running Nitschke, I’ve learned having a clear and structured process for reviewing, prioritising and rolling out ideas makes all the difference.
If you always get to the end of the quarter or year having not achieved your growth goals as a business/leader, read on.
Unlock your businesses’ true potential
There are three elements to your ideation station.
- A central place to share ideas
- A rating system
- A dedicated time each week to discuss, assign and solve
You need a shared central place to document all your ideas, with a rating from the team member who submitted it. We use AirTable to keep all our ideas in one place. They rate the idea not just on its potential impact, but on how important it is to them personally. This initial rating gives us (as a leadership team) a sense of how passionate the team is about the idea and how much potential it has to make an impact.
Once an idea is rated, we discuss it as a team at the dedicated meeting time each week, to understand its importance and impact. This collaborative discussion helps us see the bigger picture and how each idea fits into our overall business goals.
After we’ve discussed the idea, we decide assign it to a person responsible for its completion and review it in the next meeting. If it’s a big project (rather than a task), we might turn it into a quarterly goal.
By simplifying how you capture, evaluate, and act on ideas, you create momentum—not just noise. It’s not about doing everything. It’s about doing the right things, at the right time, with the right focus. This process turns good intentions into real progress.
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